Content Marketing – Whitepapers & Case Studies
Explane Content Marketing Whitepapers & Case Studies In this chapter, we will discuss the Content Marketing Whitepapers & Case Studies What is a Whitepaper? A whitepaper, also called a research paper,…
Content Marketing – eNewsletters
What are Content Marketing eNewsletters? Like lifecycle emails, Content Marketing eNewsletters are also permission-based emails that offer value to your customers. When your customers sign-up for your product or service,…
Content Marketing – Lifecycle Emails
What are Content Marketing Lifecycle Emails? Content Marketing Lifecycle Emails are basically permission-based emails that offer value to your customers. When your customers sign-up for your product or service, you…
Content Marketing – Blogs
What is Content Marketing Blog? A Content Marketing Blogs is an excellent tool for creating and publishing content. It can be your website’s home base or a hub for your…
Content Marketing – Tracking Success
Whether you’re creating a Content Marketing Tracking Success strategy for your own business or a client, the primary question still remains - What’s the Return on Investment (ROI)? For all…
Content Marketing – Challenges
Developing the perfect Content Marketing Challenges strategy for your business is not easy. You have to accurately identify your target customers and understand their problems. You have to define your…
Content Marketing – Basic Tools
Content Marketing Basic tools come in different shapes and sizes. What will work for you is totally dependent on your business requirements and the scope of your content marketing strategy.…
Content Marketing – Editorial Calendar
Content Marketing Editorial Calendar is a long-term strategy and an editorial calendar helps you plan your strategy in an organized fashion. The calendar will contain details such as − List…
Content Marketing – Media Channels
By Content Marketing Media Channels, we mean the platform you decide to use in order to market your content. This is an important step of your overall content marketing strategy…
Content Marketing – Content Creation
Content Marketing Content Creation marketing gurus and pundits have often repeated the line that it’s the company that tells a better story than wins and not the company which is…